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This listing includes selected examples of content marketing, media relations/publicity clients, writing coach assignments, and book projects.


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NorthShore University HealthSystem is an integrated healthcare delivery system that serves patients throughout the Chicago metro area.

Northwestern Memorial Hospital is an academic medical center in the heart of downtown Chicago with physicians, surgeons, and caregivers representing nearly every medical specialty.

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The Joint Commission is a nonprofit organization that accredits and certifies more than 21,000 healthcare organization in the US.

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The 50 inspirational Chicagoans profiled in "Bright Lights of the Second City: 50 Prominent Chicagoans on Living with Passion and Purpose" provide a powerful catalyst for jumpstarting or advancing one’s own personal odyssey. Interviewees include Capt. James Lovell of Apollo 13 fame, Musical Legend Ramsey Lewis, and Newscaster Bill Kurtis.

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Heartland Health Centers is a federally qualified health center with 17 locations serving Chicago’s north side and nearby suburbs.

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Based in Chicago, Optimal Organizing offers multiple services, including home organizing, moving support, and personal and small business services.

The motto of the Wilmette/

Kenilworth Chamber of Commerce is "Connecting Business to Community."

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Heifer International is a global nonprofit working to eradicate poverty and hunger through sustainable, values-based, holistic community development.

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I contributed to various PR initiatives for The City of Chicago, including those on combating gun violence and supporting 

stronger father-child relationships. 

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Anixter Center in a nonprofit organization serving people with: disabilities; behavioral health needs; and people who are blind, deaf, deaf/blind, or hard of hearing.

The mission of the Family Service Center of Glenview, Kenilworth, Northbrook, and Wilmette is to be a trusted, collaborative partner that supports families and employees in Wilmette, Glenview, Northbrook, and Kenilworth by providing high quality, affordable counseling services, crisis response, and outreach efforts.

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North Shore Senior Center, located in Northfied, IL,  is a go-to resource for older adults and their families in the northern suburbs of Chicago.

Saint Anthony Hospital improves the health and wellness of families by providing medical care, social services, and community outreach to Chicago residents — primarily on the south and southwest sides of Chicago.

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Formerly known as Lincoln Park Village, The Village Chicago is a leader in the national "Village Movement" that helps older adults enhance their quality of life so they remain integral, vibrant, and contributing members of their communities.

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The Story of You is a part of my business that offers personal and business histories and family memories. Each book is a one-of-a-kind example of how

to keep the past alive for generations to come.

Beth Russo is a Boston-based jewelry designer who sells her artistic  accessories primarily at juried art shows and fairs, as well as selected retailers.  

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Betsy Storm  | Content Marketing Writer & Public Relations Professional  |  312-401-5222  |

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